[ SVC / 02 ]
Stack Assessment: MarTech Transparency in 2 Weeks
Complete analysis of your MarTech stack: tools, integrations, data flows, licenses, risks, opportunities. 7-dimension scoring with Stack Maturity Index. The result: a stack diagram your team understands, and a quick-win list with concrete next steps.
Who it's for
CMOs who need transparency over their stack
- CMOs who need transparency over their existing MarTech stack
- Teams after reorganization, merger or leadership change
- Before strategic budget or tool decisions
- When nobody knows exactly what licenses are being paid for
How it works.
Kickoff
90 minutes
Target state, scope, stakeholders, data access. We align on what should be on the table at the end — and who will use it.
Inventory + Interviews
Data + Conversations
Build tool inventory, conduct 5–10 stakeholder interviews, gather license and cost data, document integrations and data flows.
Scoring + Analysis
7 Dimensions
Calculate Stack Maturity Index, draw integration map, identify redundancies and gaps, structure and prioritize findings.
Report + Debrief
Executive + Deep-Dive
Executive deck, stack report, quick-win list with ROI estimates. 60-minute debrief call with roadmap recommendation.
What you get
- Tool inventory of all MarTech tools with costs and utilization
- Stack Maturity Scorecard (7 dimensions, Stack Maturity Index)
- Integration map and stack diagram (graphic, PDF)
- Findings: redundancies, gaps, risks
- Quick-win roadmap with ROI estimates
- Executive deck (PPTX)
- Stack report (PDF)
- 60 min debrief call
Interested in Assessment?
No sales pitch. In 30 minutes I clarify whether and how I can help.